PlayMaker Blog

Adam Bishop

Adam Bishop, President & Founder of PlayMaker, has helped thousands of post-acute care agencies achieve extraordinary sales growth and profitability through the use of his innovative and proven power marketing and sales strategies.
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Recent Posts

Building Relationships: A 3-Step Evaluation

Posted by Adam Bishop on June 15, 2017



Great relationships are the key to not only acquiring but also retaining referral source loyalty. While this is a well-known fact, many times those same great relationships never transition into referring accounts. As a sales manager, you are faced with a difficult dilemma. Do you wait it out in hopes that the relationship will someday turn into referrals, or do you give another sales rep an opportunity to work the account? How do you decide?

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Topics: Sales Management, Relationships, Sales Strategy, Sales Growth, Sales Reps

Take Control Of Your Sales Growth with TargetWatch

Posted by Adam Bishop on February 22, 2017



Inefficient and outdated systems are counterintuitive to sales growth. Their lack of transparency often results in missed opportunities and profit loss in the form of reduced market share and presence. More and more, post-acute healthcare companies are realizing that in order to stay competitive in the marketplace, they must adapt their business practices.

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Topics: Sales, CRM, Marketing, Sales Strategy, TargetWatch, Market Intelligence Data, Sales Growth, Referral Growth

5 Steps to Overcoming a Sales Slump

Posted by Adam Bishop on November 18, 2016


Are You in a Sales Slump?

You know the feeling. It seems like no matter what you do, you’re just not happy with your sales. It can happen to almost anyone. Don’t keep doing what you’ve been doing and get frustrated. Use this five-step approach to climb out of that slump.

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Topics: Sales Management, Sales, Leadership

Successful Sales Reps Prepare for Success

Posted by Adam Bishop on September 30, 2016


Preparing for the Start of Each New Day is Critical

One thing that all successful sales people have in common is that they don’t just jump into each workday; they prepare themselves to be successful. These tips will help you do the same.

The preparation steps discussed below are most effective when done at the end of the workday for the following day. It’s a good idea to wrap up your day by reviewing the things you accomplished during the day, and making sure that you have set goals for the following day.

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Topics: Sales Management, Sales, Leadership

Cultivating Customer Loyalty in the Post-Acute Care Industry

Posted by Adam Bishop on June 29, 2015


Customer loyalty has become one of the most important topics for business leaders because they all understand how much time and energy it takes to earn new customers and keep business strong. But realizing this fact is just the first step to growing loyalty and becoming a trusted provider in the community. Leaders need to understand what creates customer loyalty and what erodes it. According to the U.S. Small Business Administration and the U.S. Chamber of Commerce, 68% of customers leave because they are upset with the treatment they’ve received, while 14% are dissatisfied with the product or service.

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Topics: Sales, Loyalty

How to Hire Top-Notch Sales Professionals

Posted by Adam Bishop on May 22, 2015



When it comes to creating a great sales team, it’s important to have a clear understanding of what you are looking for in a new team member. According to an article in Entrepreneur Magazine, a single bad hire can cost a company $60,000 to $120,000. Clearly, that's not the way you want to spend company funds. We have a little homework for you to do before you start the interviewing process. These simple actions could be the difference between hiring a good team and a great team.

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Topics: Sales Management, Sales, hiring

Tips on Selecting a CRM for Post-Acute Care

Posted by Adam Bishop on May 13, 2015

Investing in a Customer Relationship Management (CRM) system for your post-acute care business is not something to be taken lightly. There are often business processes that need to be revised and improved to give you the maximum return on your investment. However, the combination of the right CRM provider and a commitment to success on your part will result in transformative results for your sales and marketing efforts, giving your organization an unparalleled advantage over your competitors.

PlayMaker CRM Mobile

Here are 5 key questions to ask when selecting a CRM for post-acute care.

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Topics: Sales, CRM