PlayMaker Blog

Kelly Wolf

Kelly Wolf has more than a decade of experience in the post-acute industry where she has served in various roles, including VP of Sales at Professional Healthcare and Division VP for Kindred Healthcare. She was instrumental in driving exceptional sales growth, more than tripling revenue and referrals, and building high-performance sales teams. Kelly is the National Accounts Manager for PlayMaker.
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Recent Posts

Convincing Your Company to Invest in CRM Technology

Posted by Kelly Wolf on July 10, 2015


As a sales representative in post-acute care, you are constantly looking for ways to improve your performance and stay ahead of the competition. During your research, you probably came across information about how a CRM (customer relationship management) system can help increase sales efficiency and boost productivity. However, you may find yourself in a situation where your company is not ready to invest in a CRM, or even that your fellow sales reps are not enthusiastic about the idea. So how can you convince your team to embrace CRM? The key is to form a plan and gather the right information that illustrates how a CRM will help the team be more informed, more effective and ultimately more successful. 

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Topics: CRM, Sales Efficiency, Technology, business process

Sales Management: Know Your Numbers

Posted by Kelly Wolf on May 5, 2015

Raise your hand if you’ve ever woken up at night worried that you wouldn’t hit the number? Well, I can tell you, it’s not a fun thing. Every month, wondering if you’ll hit the number, hoping. And we all know that hope is not a strategy. So what can you do to improve the odds that you’ll hit the number? Well, there’s good news: there are ways to optimize your sales team and meet or exceed the number, month in and month out.

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Topics: Sales Management