DecisionHealth’s Annual Private Duty National Conference & Expo will be held on November 16 – 18th at The Tropicana in Las Vegas. I am particularly excited this year for the incredible lineup of top-notch speakers and topics ranging from regulatory changes to advanced marketing techniques. This will be one of the best DecisionHealth conferences to date!
The Preconference on Monday is the “Sales Manager’s Workshop” and will be exclusively taught by Steve “The Hurricane” Weiss and his team from Hurricane Marketing Enterprises. The various sessions run from building a preferred provider network to overcoming cost objections to executing a plan of action with your sales team. Steve is an incredible coach who never fails to motivate and inspire. His first session starts at 9:00 AM and you will not want to miss any of it.
My friend Erica Metzger, Social Media Manager for Bayada Home Health Care, will discuss increasing Internet traffic and how to utilize your social media outreach to increase recruitment, marketing and legislative advocacy. Her session titled “Sound Social Media Strategies to Generate Website Clicks” may just revolutionize your agency's social media presence forever.
Michael McAlpin, VP of Business Development at Kinnser Software, will discuss how to leverage your agency’s data make strategic decisions in his session “How to Think Like a Fortune 500 Company.” Michael will uncover strategies to both improve your caregiver satisfaction and increase your overall census. Michael, you had me at Fortune 500.
With “Delve Into Data That Uncovers Regional Caregiver Trends,” Aaron Marcum, founder of Home Care Pulse, will show us key methods and strategies to recruit and retain caregivers. Aaron is a leader in benchmarking data that helps agencies stay full staffed and highly competitive in todays market. Even minor adjustments suggested at this session can have a lasting impact on your agency.
This year’s conference could mark a huge advancement in your agency with the sessions DecisionHealth is offering and the incredible knowledge base they are presenting. Be sure to swing by PlayMaker CRM's Booth (#207) and say hello.. I’ll see you in Vegas!