PlayMaker Blog

The HCAF Winter Gathering: Know Before You Go

Posted by Jason Lewallen on January 5, 2016
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The HCAF Winter Gathering will be held at GALLERYone in Fort Lauderdale from January 11th-12th for certified agencies and from the 12th-13th for private duty agencies and nurse registries. This conference will offer opportunities for networking between Medicare-certified agencies and their private duty counterparts and shows HCAF’s commitment to the senior care spectrum.

Below I have outlined a few sessions that you will not want to miss.


1. Value-Based Purchasing and the Future of Home Health Care

Keynote by: Teresa Lee, Executive Director Alliance for Home Health Quality & Innovation

Outside of patient care, there is no higher priority for an agency owner or administrator than staying focused on the changing landscape of home health and homecare. Teresa will help us stay ahead of the curve by outlining key information we need to know about the value-based purchasing initiative and how to leverage the program for success.


2. Monitoring Quality Outcomes for the Future

Breakout Session by: J'non Griffin, President & Owner, Home Health Solutions, LLC

Outcomes will determine the future for agencies in the years to come as the new conditions of participation require a level of quality that is much higher than many agencies are prepared for. J’non is an expert in this area and will guide us through the key steps to obtain and manage the outcomes required to be a leader in your market.


3. Get in Synch With The Psychological Journey of the Home Care Buyer

General Session by: Merrily Orsini, President/CEO, corecubed

Merrily has uncovered the psychological roadmap that both referral sources and the buyer experience when making a purchasing decision. This knowledge unlocks a treasure trove of understanding when it comes to gaining referrals and referral source loyalty. Merrily has proven this methodology in her research and you will find her strategic application of these techniques an indispensable part of your sales process.


Don’t forget to venture out to the Gallery Outdoor Patio at 5:30 PM on Monday for the Happy Hour Reception where you can meet the exhibitors. It’s a great way to meet your exhibitors and network your next big opportunity. I'll see you there!

Topics: Home Health, Private Duty, Home Care, Trade Shows

Jason Lewallen

Written by Jason Lewallen

Jason Lewallen, National Business Development Manager with PlayMaker, specializes in connecting healthcare organizations with technology solutions to boost sales and grow business. Having previously worked on the front lines of post-acute care sales, he understands the challenges facing providers and helps them maximize their growth potential.