Each year, there are two Medtrade Conferences held on opposite sides of the country. Medtrade Spring is in Las Vegas at Mandalay Bay from February 29th to March 2nd. The second one, Medtrade Fall, is coming up later this year in Atlanta. These conferences feature some of the most innovative and exciting new HME advancements available anywhere. The amount of outstanding sessions is astronomical, and we here at PlayMaker CRM consider both to be "can't miss" events!
I am excited that this year our own CEO, John Griscavage, will be joining one of the sessions as a panelist to weigh in on the power and effectiveness of market intelligence data to increase revenue. Our partners at VGM Market Data will be hosting the session at 2:45 p.m. on Tuesday, March 1st titled “Getting to Know Big Data.” We will also be joined by Tim Kringel from LexusNexus, who has proven himself to be an authority on everything data. You will not want to miss this session if you hope to learn the secret to growing and maintaining your market position by leveraging data.
With VGM offering over 12 incredible sessions, you will be hard-pressed to catch many others. That being said, you do not want to miss Mike Sperduti on Tuesday, March 1st at 1:00 p.m. as he lays out a new sales structure that will “…make you the smartest and fastest growing company in your market.” I have seen Mike Sperduti speak on several occasions, and I am convinced that he is one of the finest sales instructors and thought leaders not only in the HME space, but also on the planet!
Also, if you're arriving early, Mike Sperduti will be offering his HME Sales Excellence Training again this year. The training starts at 10:00 a.m. on Monday, February 29th, and you can still sign up on site. If you are serious about your sales efforts and truly want to grow this year, you need to attend this training. One extra piece of advice: Bring a notebook. There will simply be too many fantastic tips and strategies to remember them all.
I'll be at Booth #143 eagerly awaiting a chance to learn about your sales and marketing efforts. When you stop by, we can dive into your market and discuss ways we can help your sales team become even more effective in your market. See you there!