PlayMaker Blog

NHPCO’s 31st Management and Leadership Conference: Know Before You Go

Posted by Jason Lewallen on April 13, 2016
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Every year when NHPCO’s Annual Conference comes around, I get excited! We will be meeting on April 19th-23rd at the Gaylord National Resort at National Harbor in Maryland again this year. This conference is electric with a positive vibe and some of the best resources for any hospice agency. If you are a provider and are not sending a representative from your company, you are missing out on growth and improvement strategies from many of the greatest minds in our industry.

Here are a few valuable sessions you will not want to miss.


Continual Leadership Development for Seasoned Executives: How to Keep Your Leadership Fresh and Innovative

Speakers: Brent Brady, MHA, CHPCA, PCC, Compassionate Care Hospice, Eustis, FL and Sue Lyn Schramm, MA, Falls Church, VA

Leadership is an ever-evolving concept. When you are already an established executive, improving how you lead presents a unique set of challenges. Brent and Sue Lyn will offer some great insights on further developing your leadership skills.

From the session description found here:

Hospice executives everywhere are facing an unprecedented need to rapidly adapt to continual change. How do we keep our own ideas and leadership fresh and avoid becoming stale? This session will discuss methods for maintaining a learning mindset as an executive and introduce practical methods for enhancing innovative thinking even in an environment of limited resources.


The Strategic Plan Needs a DNR

Speaker: Katherine Brandt, MS, The KB Group, LLC, Washington, DC

In the famous words of Dwight D. Eisenhower, “In preparing for battle I have always found that plans are useless, but planning is indispensable.” I believe that Katherine will help get to the heart of developing and implementing a strategy that actually works.

From the session description found here:

Most strategic plans are neither strategic nor do they include actual plans to drive change and position your organization for the future. Many organizations have abandoned strategic plans altogether. Those that haven’t go through the motions of strategic planning, using them solely as a way to ensure that board members and staff buy-in to the leader’s vision for the future. Transform your strategic planning process into a strategic thinking process that utilizes adaptive thinking and then implement the Golden Circle principle to empower staff to adopt the strategy and make it their own.


Building a Bridge: A Successful Partnership between Hospice and Home Health

Speaker: Margaret Cogswell, RN, Hospice of the Panhandle, Shepherdstown, WV and Lisa Bivens, RN, Panhandle Home Health, Inc., Martinsburg, WV

This particular topic is a favorite of mine. I believe that finding non-competitive partners in your market will be instrumental to succeeding in our changing landscape. I cannot think of a better set of speakers than those who have experienced the power of cooperation and have seen the benefits it can produce. 

From the session description found here:

Bridge programs often exist within the same corporate structure or are extensive programs aimed at mirroring hospice services. Bridge programs can require extensive funding with small to medium sized hospices often not having the resources to create and sustain these programs. This session will demonstrate how one hospice works with two different non-related home health agencies to create a bridge from home health to hospice focusing on the key element to success – building strong interagency relationships while increasing hospice referrals and admissions. 


Also, be sure to catch my presentations on Changing the Conversation: Sales to Education on both Thursday at 5:30 p.m. and Friday at 10:00 a.m. at the Product Demonstration Theater. If you cannot make either of those sessions, come by booth #218 to learn how PlayMaker CRM is helping agencies all over the nation hit their census goals and establish healthy, referral-producing relationships in their market.

Topics: Sales, Trade Shows, Hospice, Palliative Care, NHPCO

Jason Lewallen

Written by Jason Lewallen

Jason Lewallen, National Business Development Manager with PlayMaker, specializes in connecting healthcare organizations with technology solutions to boost sales and grow business. Having previously worked on the front lines of post-acute care sales, he understands the challenges facing providers and helps them maximize their growth potential.