PlayMaker Blog

The Tennessee Association for Home Care Spring Conference: Know Before You Go

Posted by Jason Lewallen on April 11, 2016
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The Tennessee Association for Home Care is hosting their “Leading the Way” Spring Conference at the Franklin Marriott Cool Springs Hotel, and this is always an exciting event for us, as it's just a few miles from our corporate office. With their vendor speed-dating and inspirational speakers, this conference gives attendees powerful tools and strategies to rise to the challenge of today’s market.

Here are a few of the sessions you will not want to miss:


Keynote: Connecting the Dots of Healthcare

Speaker: M. Tray Dunaway, MD, FACS, CSP, CHCO, CHCC, CEO, Healthcare Value, Inc.

One of the far-reaching themes of this conference is an understanding of how to find your place in the healthcare spectrum. From the hospital to all post-acute care, we need to be looking for ways to work together to improve the quality care our patients are receiving. Not only does this lead to better outcomes, but the cooperation between providers creates new business opportunities that will allow agencies to grow and thrive in the changing landscape of healthcare.


Collaborative Leadership: The Paradigm for Healthcare Reform

Speaker: Barbara B. Citarella, RN, BSN, MS, CHCE, President & CEO, RBC Limited

Collaborative leadership goes beyond working well together in a single organization. The skill to reach across business lines to form partnerships with other care providers needs to be cultivated within our organizations to look for opportunities to grow and become care leaders. This session will help define the characteristics that make a great collaborative leader.


Get the Most Out of Your 2016 Marketing Plan

Speaker: J.B. Siegel, Vice President - Healthcare Services, CMC-Healthcare, Capitol Marketing Concepts

This session expands on strategies to execute a successful marketing plan to maximize your results and return on investment. Advertising, marketing and brand-building will all be covered as you learn how to not only increase your revenue but also be a positive influence on your community.


Be sure to visit Erin Vance at the PlayMaker CRM booth, as well as the vendor speed-dating on Wednesday, April 18th at 4:30 p.m., to learn more about how PlayMaker CRM can help you increase referrals and exceed your sales goals.

Topics: Sales, Home Care, Trade Shows, TAHC, Marketing, Tennessee

Jason Lewallen

Written by Jason Lewallen

Jason Lewallen, National Business Development Manager with PlayMaker, specializes in connecting healthcare organizations with technology solutions to boost sales and grow business. Having previously worked on the front lines of post-acute care sales, he understands the challenges facing providers and helps them maximize their growth potential.